What gets shared

Campaign links

Name a campaign and every link a button hands out carries three parameters: which service it went through, that it came from social, and the name you chose. Your analytics can then tell a Facebook return visit from a WhatsApp one.

The code

<div class="ats_kit ats_kit_size_32">
  <a class="ats_btn_facebook"></a>
  <a class="ats_btn_x"></a>
  <a class="ats_btn_linkedin"></a>
  <a class="ats_btn_whatsapp"></a>
  <a class="ats_btn_copy"></a>
  <a class="ats_dd"></a>
</div>

What to watch for

Tagging changes the shared link but not the counted one, so a campaign never splits a page’s history.

The widget owns the three names

You name the campaign; you do not hand over a query fragment. That is deliberate. The counting backend folds exactly utm_source, utm_medium and utm_campaign when it works out which page a share belongs to, so a tagged share still counts as the same page. A free-form parameter would split one article into as many counts as you had campaigns.

A reshare does not stack

Someone shares a tagged link, and the reader who lands there shares it on. The widget strips its own three names before writing them, so the second link carries one set, not two, and the third carries one rather than three.

Every way of taking the link

The tag is written into the button href, not added when you click. Middle-click, ctrl-click, open in new tab and copy link address all carry it, which is not true of anything that tags at click time.

Live demo

Demo ↗

An article worth passing on

Open any of these and look at the address it carries: utm_source is the service key, utm_medium is always social, utm_campaign is the name above. Copy link hands back the same tagged URL, not a bare one.

Services (5 selected)

Button size

Shape

Behaviour

snippet.htmlOpen in builder ↗

<script>window.ats_config = window.ats_config || {}; window.ats_config.link_campaign = "spring";</script>

<div class="ats_kit ats_kit_size_32">
  <a class="ats_btn_facebook"></a>
  <a class="ats_btn_x"></a>
  <a class="ats_btn_linkedin"></a>
  <a class="ats_btn_whatsapp"></a>
  <a class="ats_btn_copy"></a>
  <a class="ats_dd"></a>
</div>

<script async src="//static.addtosite.com/widget.js"></script>

Which services